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February 10, 2024

TLDR:

  • Facebook has announced the launch of a new fundraising feature that allows users to create personal fundraisers for various causes.
  • The feature is currently only available to users in the United States and will be rolled out to additional countries in the coming months.
  • Users can create personal fundraisers for a variety of causes, including education, medical expenses, crisis relief, and more.
  • Facebook is waiving all fees for personal fundraisers, so 100% of donations will go directly to the individual or organization in need.

Facebook has launched a new fundraising feature that allows users to create personal fundraisers for various causes. The feature is currently only available to users in the United States, but will be rolled out to additional countries in the coming months.

The personal fundraisers can be created for a variety of causes, including education, medical expenses, crisis relief, and more. Users can set up a dedicated page where they can share their story, set a goal for how much they want to raise, and provide updates on the progress of the fundraiser.

To set up a personal fundraiser, users must be at least 18 years old and have a valid Facebook account. They can choose from a list of pre-approved categories and provide details about their cause. Once the fundraiser is created, it will be reviewed by Facebook to ensure it meets the platform’s guidelines.

Facebook is waiving all fees for personal fundraisers, so 100% of donations will go directly to the individual or organization in need. However, the social media giant will still collect payment processing fees, which vary based on the country and payment method used.

According to Facebook, personal fundraisers are meant to serve as a tool for users to help their friends, family, or communities, and should not be used for illegal activities or personal expenses. The feature is designed to provide a platform for individuals to seek support for causes that matter to them.

In addition to personal fundraisers, Facebook also offers a range of other fundraising tools and features. The platform allows verified nonprofits to create fundraisers, and users can also donate directly to nonprofit organizations through the “donate” button on their pages.

Facebook has been investing heavily in its fundraising capabilities, recognizing the growing trend of individuals and organizations turning to social media to raise funds for various causes. The company aims to make it easier for users to support each other and contribute to causes they care about, ultimately leveraging its massive user base to facilitate charitable giving.

With the launch of the personal fundraisers feature, Facebook hopes to empower individuals to make a difference and rally support for a wide range of causes. By waiving all fees, the platform aims to maximize the impact of each donation, ensuring that those in need receive the full amount contributed by generous donors.